Demand for Kraft paper is strong. Its market value is now $17 billion and is expected to keep increasing. It is used in industries ranging from cosmetics to food and drinks.
Kraft paper’s price increased during the epidemic as more businesses purchased it to package their products and ship them to clients. Prices for both kraft and recycled liners once rose by at least £40 per tonne.
In addition to the protection it provides during shipping and storage, brands were drawn to it because of its recyclability as a means to show their dedication to the environment.
No different in the coffee sector, where kraft paper packaging is showing up more and more frequently.
When treated, it has strong barrier characteristics against oxygen, light, moisture, and heat—coffee’s traditional enemies—while offering a portable, environmentally friendly, and reasonably priced option for both retail and online sales.
How is Kraft paper manufactured, and what is it?
The German term for “strength” is where the word “Kraft” originates. One of the strongest paper packaging materials on the market, the paper is described for its strength, elasticity, and resistance to tearing.
It is possible to recycle and compost kraft paper. Typically, pulped wood from pine and bamboo trees is used to make it. The pulp might be derived from young trees or from the shavings, strips, and edgings that sawmills discard.
To create unbleached Kraft paper, this material is mechanically pulped or treated in acid sulfite. This method produces paper more safely and with less chemicals than traditional methods.
The manufacturing method has also improved in terms of environmental friendliness throughout time, and as of now, it uses 82% less water per ton of goods produced.
Up to seven recycling cycles are possible for Kraft paper before it completely deteriorates. It will cease to be biodegradable if it has been bleached, cleaned with oil, filth, or ink, or is covered in a coating of plastic. However, after being chemically treated, it will still be recyclable.
It can be used with a variety of high-quality printing techniques after being processed. This gives marketers a wonderful chance to showcase their artwork in vivid colors while preserving the genuine, “natural” appearance offered by packaging made of paper.
What makes Kraft paper so well-liked for packing coffee?
One of the main materials used in the coffee industry is Kraft paper. Anything from pouches to takeout cups to subscription boxes uses it. Here are a few aspects that contribute to its appeal to specialty coffee roasters.
It is getting more cost-effective.
The SPC states that environmentally friendly packaging must satisfy consumer demands for cost and functionality. The average cost of producing a paper bag is much higher than that of a plastic bag of the same size, however specific examples will vary.
Although it may initially appear that plastic is more economical, this will soon change.
Plastics are subject to tariffs in many nations, which simultaneously reduce demand and raise prices. For instance, a plastic bag tax was implemented in Ireland, which resulted in a 90% decrease in the use of plastic bags. Single-use plastics are prohibited in many other nations, and South Australia fines companies discovered to be selling them.
In your current area, you might still be able to utilize plastic packaging, but it’s clear that this is no longer the most cost-effective choice.
Be upfront and truthful if you intend to gradually replace your current packaging with more sustainable packaging. The Nelsonville, Wisconsin-based Ruby Coffee Roasters has made a commitment to look for packaging choices that have the least negative effects on the environment.
They intend to use only packaging that is 100 percent compostable for all of their products. Customers are also urged to get in touch with them directly if they have any inquiries regarding this effort.
Clients favor it
According to the SPC, sustainable packaging must be advantageous to people and communities at every stage of its life.
According to research, consumers much prefer paper packing over plastic packaging and would favor an online merchant that offers paper over one that doesn’t. This shows that consumers are probably aware of the environmental effects of the packaging they use.
Kraft paper’s characteristics make it more likely to allay customer concerns and inspire recycling. Customers are much more apt to recycle a product when they are certain that it will be turned into something new, as is the case with kraft paper.
Kraft paper packaging that is entirely biodegradable at home encourages consumers to recycle more. Practically exhibiting the material’s naturalness over the course of its existence.
It’s crucial to explain to customers how they should treat your package. For instance, Pilot Coffee Roasters in Toronto, Ontario, Canada advises clients that the packaging will decompose by 60% in a household compost bin after 12 weeks.
It’s more environmentally friendly.
Getting consumers to recycle packaging is a problem the packaging business frequently faces. After all, purchasing eco-friendly packaging that won’t be reused is a waste of money. In this respect, Kraft paper is capable of satisfying the SPC’s requirements.
Fiber-based packaging, such as kraft paper, is the sort of packaging that is most likely to be recycled at the curb. Simply because customers are aware of proper disposal and recycling practises, the percentage of recycled paper in Europe alone is above 70%.
Paper-based packaging is used by Yallah Coffee Roasters in the UK since it is simple to recycle in most UK homes. The company notes that unlike other choices, paper won’t require recycling at specific locations, which frequently discourages consumers from recycling at all.
Additionally, it made the decision to use paper since it is simple for customers to recycle it and because the UK has the infrastructure to guarantee that the packaging will be properly collected, sorted, and recycled.
For storing and shipping coffee, Kraft paper is an excellent packing material because it is affordable, lightweight, and environmentally friendly. It may be molded into a variety of sizes and forms, from side gusset bags to quad seal pouches, and can support clear, vibrant branding.
The majority of coffee enterprises can still afford it, whether for retail or online orders, despite the fact that widespread shortages caused a rise in global costs.
From concept to completion, Cyan Pak can assist you in creating the ideal kraft paper coffee bags for your company.
Begin using kraft paper coffee bags right now. Get in touch with us.
Post time: May-18-2023