M'mbuyomu, ndizotheka kuti mtengo wosindikiza wosindikiza umapangitsa kuti owotcha ena asapange matumba a khofi ochepa.
Koma monga luso losindikiza la digito lapita patsogolo, lakhala chisankho chotsika mtengo komanso chokonda zachilengedwe.Kusindikiza pa zinthu zobwezerezedwanso ndi kuwonongeka kwa biodegradable kuphatikiza mapepala a kraft, pepala la mpunga, polylactic acid (PLA), ndi polyethylene yotsika kwambiri (LDPE) ndizotheka ndi HP Indigo 25K Digital Press, mwachitsanzo.
Izi zimathandiza owotcha khofi kuti azitha kupanga zosindikizira zochepa, zanyengo, kapena zazifupi pambuyo popanga ndalama zopangira zinthu zachilengedwe.
Ndizothandiza kwa owotcha kuti awonjezere malonda popereka khofi wocheperako.Kuonjezera apo, amapereka owotcha ufulu woyesera chizindikiro chawo chodziwika bwino ndikuyesa khofi watsopano, zomwe zimathandiza kutsitsimutsa mzere wawo wa katundu.
Pitirizani kuwerenga kuti mudziwe zambiri.
Chifukwa chiyani okazinga khofi amagulitsa nyemba zocheperako?
Chifukwa chachikulu cha chisangalalo chopangidwa ndi zinthu "zatsopano" kwa makasitomala ambiri, kupereka khofi wocheperako kumatha kukhala ndi zotsatira zabwino pakampani.
Chifukwa cha izi, owotcha khofi apadera nthawi zambiri amapereka khofi wamtundu wocheperako ngati njira yotsatsa.Munthawi yatchuthi yotanganidwa kwambiri, monga Khrisimasi kapena Tsiku la Valentine, amakondedwa kwambiri.
Owotcha nthawi zina amapereka khofi wocheperako wokhala ndi mbiri yabwino yomwe imayenda bwino ndi nyengo inayake.Monga fanizo, zowotcha zina zimapereka zosakaniza zapadera za "Zima".
Owotcha amatha kukopa makasitomala ndikutheka kulimbikitsa bizinesi yobwerezabwereza popanga khofi wocheperako chifukwa ali ndi zochepa.Izi zikuwonetsa kuti nthawi zambiri amagulitsa kwakanthawi kochepa komanso pamtengo wokulirapo kuposa mtundu wamba.
Kupereka khofi wamtundu wocheperako kumathandizira okazinga kuyesa malingaliro atsopano ndikuwonjezera malonda awo ndi mapangidwe atsopano okopa chidwi.Poganizira kuchuluka kwamakampani omwe akupikisana nawo omwe akufuna chidwi cha ogula, izi ndizofunikira.
Kuphatikiza apo, kutsatsa kwapa social media kwawonetsa kukonda zokonda zatsopano komanso zosintha zochepa.Patsamba logawana mavidiyo a TikTok, mwachitsanzo, "iced Biscoff latte" idakhala yotchuka kwambiri.Patangotha maola ochepa pa intaneti, idapeza kale zokonda zopitilira 560,000.
Izi zikuwonetsa mosakayikira kuti ogula amauza ena za chinthu chomwe chimakopa chidwi chawo.
Ngati okazinga atha kupeza chidwi chotere, malonda awo akhoza kugawidwa ndikukambidwa ndi msika womwe akufuna.Ngakhale zitangochitika nthawi zina, zimatha kukhala ndi vuto lalikulu.
Kugawana malingaliro a mtunduwo komanso kuzindikirika kwamtundu kumakula, kuchulukitsa kuchuluka kwa malonda m'njira.
Zoganizira popanga matumba a khofi wocheperako
Kuphatikiza pa kukhala kofunikira pakukopa makasitomala, kulongedza kwa khofi kumakhala ngati njira yayikulu yolumikizirana nawo.
Choncho ayenera kuwadziwitsa za makhalidwe a khofi komanso chimene chimapangitsa kukhala wapadera.Zomwe zili m'matumba a khofi zitha kukhala ndi ndemanga zokometsera, mbiri ya famu yomwe idakulirakulira, komanso momwe khofi imayimira zikhalidwe za kampaniyo.
Kuti achite izi, owotcha nthawi zambiri amagwirizana ndi akatswiri oyika zinthu kuti apange mawu ogwirizana pamapulatifomu awo onse otsatsa.
Ngakhale kuti kuchita zimenezi n'kofunika kwambiri kuti pakhale mtundu wamphamvu ndi kampani, okazinga amatha kusankha kusintha zina za matumba awo ochepa a khofi.
Chofunikira ndikusunga kapangidwe kake ka khofi kofanana.Zowotcha zimatha kuchita izi pokhazikitsa kulumikizana pakati pa matumba onse a khofi, pogwiritsa ntchito zithunzi zomwezo, typography, ndi zida zopakira, kapena kugwiritsa ntchito logo yofanana kukula ndi malo pathumba lililonse.
Owotcha amatha kuwonetsetsa kuti zopatsa zawo zochepa zikugwirizana ndi mtundu wawo womwe ulipo posunga kusasinthika pazinthu zofunika kwambiri.
Kuphatikiza apo, posewera ndi mitundu, owotcha amatha kupangitsa matumba awo ochepa a khofi kukhala otchuka.Kuphatikiza apo, okazinga amatha kugwiritsa ntchito mawonekedwe a khofi ngati kudzoza kwa mapangidwe atsopano.
M'malo mwake, okazinga amatha kusankha kuyesa mtundu wina wazinthu zolongedza.Mwachitsanzo, pepala lopangidwa ndi kraft losayeretsedwa limathandizira mitundu yowoneka bwino ya pinki, buluu, ndi neon mokongola komanso ndi yogwirizana ndi chilengedwe.
Skusankha kampani yolongedza ma khofi apadera
Owotcha nthawi zambiri amakhulupirira kuti ntchito zotsika mtengo, zosindikizira zonse ndi njira zabwino kwambiri, ndichifukwa chake ambiri amapewa kuyesa kupanga mapaketi.
Mapangidwe otsika otsika (MOQs) ayamba kupezeka chifukwa cha kupita patsogolo kwaposachedwa kwaukadaulo wosindikiza monga kusindikiza kwa digito.
Ma MOQ otsika amapatsa makasitomala kusinthasintha kwapang'onopang'ono pomwe amalola osindikiza kuti amalize kutumiza mwachangu.
Zomwe zikuchitika pakusindikiza kwa digito, makamaka, ndizabwino pamaoda otsika a MOQ komanso kusindikiza kwakufupi.
Monga fanizo, Cyan Pak posachedwapa adagula HP Indigo 25K Digital Press.Mitundu yaying'ono ndi zowotcha zazing'ono tsopano zili ndi kusinthika kowonjezereka chifukwa chaukadaulo uwu.
Chosindikizira cha digito cha HP Indigo sichifuna mbale zopangidwa mwapadera pamapangidwe aliwonse.Zotsatira zake, mapangidwe a chidebe amatha kusinthidwa mwachangu komanso motsika mtengo, ndipo zotsatira zake zachilengedwe zitha kuchepetsedwa ndi 80%.
Owotcha amatha kupanga matumba ochepa a khofi pamtengo wokwanira pogwira ntchito ndi wogulitsa ma CD omwe apanga ndalama muukadaulo uwu.Kenako, izi zitha kuphatikizidwa mosavuta pamzere wazogulitsa.
Owotcha amatha kuyankha bwino pamayendedwe ogula, kupita kwa nyengo, ndi zochitika zazikulu zapachaka popereka khofi wocheperako.Popanda kukhala pachiwopsezo chowononga ndalama zambiri kapena kusiya njira yamtundu wawo.
Owotcha khofi apadera amatha kutsitsimutsa mtundu wawo ndikuyika zinthu zawo patsogolo pamalingaliro a ogula popanga khofi wocheperako.Amapereka mwayi wapadera wopanga zolongedza zopatsa chidwi zomwe sizimangoyimira molondola mtundu wa chakumwa chokhala ndi caffeine komanso zimalimbikitsa chidwi choyambiranso.
Cyan Pak imakupatsirani mitundu yosiyanasiyana ya khofi yokhazikika yaowotcha apadera, kaya mukugulitsa khofi wocheperako kapena mukukonzanso mzere wanu wazinthu.Timapereka zinthu zosiyanasiyana zomwe zingagwiritsidwe ntchito popanga matumba a khofi omwe angathandize kuti khofi wanu akhale watsopano.
Kwa khofi wamtundu wocheperako, kusankha kwathu matumba a low minimal Order quantity (MOQ) ndikwabwino.Ndi MOQ ya mayunitsi 500 okha, owotcha apadera amatha kusindikiza zilembo zawo pazikwama, zomwe zimapangitsa kukhala chisankho choyenera kusakaniza khofi wang'ono ndi nyengo.
Kuphatikiza apo, titha kupereka zoyika zowotcha zofiirira ndi zoyera za kraft zomwe zili ndi satifiketi ya FSC, zokhala ndi ma liner ochezeka ndi chitetezo chowonjezera.
Nthawi yotumiza: Jul-28-2023