Kudhinda kwedhijitari ndiyo nzira chaiyoiyo here?

Kubudirira kwekambani yekofi nzira yekushambadzira ikozvino kunoenderana zvakanyanya nekurongedza kwayo.

Vatengi vanotanga kudhonzwa mukati nekurongedza kunyangwe kunaka kwekofi ndiko kunoita kuti vadzoke.Zvinoenderana nezvidzidzo, 81% yevatengi vakaedza chigadzirwa chitsva chekurongedza chete.Uyezve, nekuda kwekurongedza patsva, inopfuura hafu yevatengi vakachinja mhando.

Vatengi vari kuwedzerawo kunetseka pamusoro pekuti zvinhu zvekurongedza zvinokanganisa sei nharaunda.Saka vanogocha vanofanirwa kuve nechokwadi chekuti mabhegi ekofi anorarama zvinoenderana nezvinodiwa nevatengi asi vachinyatso kuratidza kuzivikanwa kwavo.

Naizvozvo, kunyangwe kuita diki kudhinda kana yakakura, vanogocha vanozoda kuona kuti mavara, magirafu, uye typography inoshandiswa pakurongedzerwa kwekofi inodzokororwa chaizvo.

Kune akati wandei maitiro ekudhinda ekusarudza kubva, nedhijitari kudhinda kuri iko kuchangoburwa budiriro, kugadzira inoyevedza uye inotaridzika yekurongedza kofi.Nekudhinda pazvinhu zvinogadzikiswazve, eco-hushamwari uye anoshanda edhijitari ekudhinda nzira anogona kubatsira kuderedza kabhoni yekabhoni.

Nei kudhinda kwemhando yepamusoro kwakakosha kudaro?

Vatengi nhasi vanowanzo pihwa nhamba inokatyamadza yezvimwe zvigadzirwa, kusanganisira sarudzo dzevhu uye bhinzi yekofi.

Kana vatengi vaine chikamu chechipiri chekusarudza kuti ndeipi sarudzo yekusarudza, kurongedza inzira yakakosha yekumisa sevhisi kubva kune vanokwikwidza.

Zvakadaro, ongororo yazvino yakawana kuti vatengi veGen Z vanoisa pamberi pezvitarisiko pavanenge vachisarudza zvinwiwa.Kunyanya, ivo vanonyanya kutenga chigadzirwa chine inoyevedza kurongedza.

Iyo yakajairwa chitoro sherufu yakavewo neshanduko, ichifamba kupfuura zvidhinha nedhaka kuti iwedzere dhijitari.Izvi zvinoreva kuti mamwe mabhureki ari kurwira chikamu chimwe chete chemusika kana chasanganiswa nesocial media uye kutengesa online.

Sarudzo yeroaster yekudhinda nzira inogona kuve nemhedzisiro yakasiyana pakurongedza.Kudhinda kwemhando yepamusoro kunovimbisa kuti, zvisinei nerudzi rwezvinhu zvekurongedzerwa zvakashandiswa, zvikamu zvekugadzira zvichange zvichinyatsooneka uye kuti kurongedza kucharatidza zvakafanira kuzivikanwa kwerudzi.

Sarudzo yenzira yekudhinda chaiyo inozobatsira mukuburitsa nhoroondo yekofi, kuravira zvirevo, uye mirairo yekubikisa.Izvi zvinogona kutsigira mitengo yayo uye kukurudzira brand kusatya uye kuvimbika.

Ndedzipi nzira dzekudhinda dziripo dzekofi package kudhinda?
Yekurongedza kofi, rotogravure, flexographic, UV, uye dhijitari kudhinda ndiyo inonyanya kufarirwa nzira dzekudhinda.

Rotogravure kudhinda kunoshandisa muchina wekuprinda kuisa inki yakananga kune cylinder kana sleeve yakadzikwa nelaser.Isati yaburitsa ingi pamusoro pepamusoro, muchina wekutsikirira une maseru anoichengeta mumaumbirwo nemapateni anodiwa kugadzira mufananidzo.Ingi inobva yabviswa panzvimbo dzisingadi ruvara neblade.

Iyi nzira inokwanisika nekuti ndeyechokwadi uye masilinda anogona kushandiswa zvakare.Kazhinji inongodhinda rumwe ruvara panguva, zvakadaro.Nekuti masilinda akasiyana anodiwa kune yega yega ruvara, inodhura mari yekudhinda mapfupi.

Kubva kuma1960s, mahwendefa ekudhinda anochinjika ave achishandiswa pakudhinda kweflexographic, izvo zvinosanganisira kuendesa inki kunzvimbo yakasimudzwa yeplate usati waidzvanya ichipokana nezvinhu zvekurongedza.

Kudhinda kweFlexographic kwakaringana uye kuchinjika sezvo mahwendefa mazhinji anogona kushandiswa kuwedzera mavara akasiyana.

Zvakadaro, kumisikidza printa yeflaxographic inogona kutora nguva, ichiita kuti isakodzere mapfupi ekudhinda anomhanya kana ayo anofanirwa kupedzwa nekukurumidza.Inoshanda zvakanaka pakurongedza kwakatwasuka nemavara madiki uye mavara maviri kana matatu chete anodiwa.

Seimwe nzira, kudhinda kweUV kunosanganisira kuwedzera nekukurumidza kuomesa inki kunzvimbo uchishandisa maprinta e LED.Mushure meizvozvo, mafoto-muchina wakaburitsa inki zvinonyungudutsa uchishandisa UV mwenje.Inogona zvakare kudhinda muruvara rwakazara, shandisa eco-inoshamwaridzika ingi, uye kudhinda pane dzakasiyana siyana.Zvakakosha kuyeuka kuti UV ingi dzine mari dzekutanga dzekutanga.

Kudhinda kwedhijitari ndiko kufambira mberi kwazvino mukurongedza nzira dzekudhinda.Izvi zvinosanganisira kudhinda zvinyorwa uye magirafu zvakananga pamusoro pepamusoro uchishandisa michina yekutsikisa yedhijitari.Sezvo mafaera edhijitari senge maPDF achishandiswa pachinzvimbo chemahwendefa, izvi zvinoitwa.

Digital kudhinda inokwanisika, inowanikwa painodiwa, uye iri nyore kugadzirisa.Pamusoro pezvo, tekinoroji iyi inogona kuderedza kukanganisa kwezvakatipoteredza kana ichienzaniswa neFlexographic uye rotogravure nzira dzekudhinda ne80%.

Kudhinda kwedhijitari ndiyo nzira yakanakisa uye yakanyatsojeka here?
Zvakanakira kudhindwa kwedhijitari pamusoro pemamwe marudzi ekudhinda zvakakonzera kukwira kukuru mukuzivikanwa kwayo.

Sezvo mari yekutsvagisa nekusimudzira yakaiswa nekufamba kwenguva, yave kuwanikwa uye isingadhure.Pamusoro pezvo, nekuda kwekuvimba kwayo tekinoroji, zvave nyore kuti mabhizinesi afungidzire mutengo wepamberi wekudhinda unoitwa maererano nekushandiswa kwemari, kuseta, kushandiswa kwesimba, uye kushanda.

Kudiwa kwekudhindwa kwedhijitari kwakawedzera nekuda kwedenda reCovid-19.Maketani ekugovera uye zvinhu zvakamiswa panguva yekuvharika kwepasirese.

Izvi zvakakonzera kushomeka kwechigadzirwa, kukwira kwemitengo, uye kunonoka kuendesa, izvo zvakagadzira nzira yekudhindwa kwedhijitari uye nguva dzayo dzekukurumidza kuchinja.

Kuzivikanwa kwekurongedza kuchinjika kunogona kumira mukufambisa uye kuchengetedza kwakura pamwe nekutengesa e-commerce.Pamusoro pezvo, izvi zvakawedzera kugamuchirwa kwedhijitari yedhijitari.

Nepo zvinhu zvambotaurwa zvakakosha, vanogocha vanogona kusarudza kuisa mari zvichibva pamhando yekudhinda kwedhijitari.

Chero ruvara runodiwa runogona kuenderana nedhijitari nekuti inosanganisa mavara mana ekutanga ecyan, magenta, yero, uye dema.Pamusoro pezvo, ine inokwana toner inokwana manomwe yekuvandudzwa kwemavara ekuvhara.

Kuburikidza nekushandiswa kweiyo inline spectrophotometer, color automation zvakare chinhu chakajairika chedhijitari maprinta.Semuenzaniso, ingi dzinoiswa uchishandisa liquid electrophotographic tekinoroji uchishandisa michina yakaita seHP Indigo 25K Digital Press.

Vanogocha vachitsvaga nzira yemhando yepamusoro-soro yekudhinda vangada kufunga nezvekudyara mukudhinda kwedhijitari.Vanogona kushandira pamwe nenyanzvi mune yakasarudzika kofi yekurongedza kudhinda kune zvakanakisa mhedzisiro.

CYANPAK inokwanisa kugutsa kukurumidza kuchinja kunodiwa kwemhando dzakasiyana dzekofi yekurongedza, senge mabhegi anogadzirwa uye anogona kudzokororwa, nekuda kwekudyara kwedu muHP Indigo 25K Digital Press.

Izvi zvinoreva kuti isu tinokwanisa kutambira yakaderera maodha (MOQs) nenguva yekuchinja yemaawa makumi mana uye nguva yekutumira yezuva.

Pamusoro pezvo, isu tinogona kubatanidza maQR makodhi, zvinyorwa, kana mifananidzo pamalebula apo tsika yekudhinda mabhegi ekofi, izvo zvinodzikisa huwandu hwezvinhu zvinodiwa pakudhinda uye kudzikisa mutengo wekurongedza.Tinogona kutsigira vanogocha kuitira kuti varambe vachipa zvigadzirwa zvine hushamwari kune vatengi pasina kupira mhando yezvikamu kana aesthetics.