Impumelelo yesu lokumaketha lenkampani yekhofi manje incike kakhulu ekupakishweni kwayo.
Amakhasimende aqala ukukhangwa amaphakheji yize izinga lekhofi kuyilona eliwagcina ebuyile.Ngokwezifundo, u-81% wabathengi bazame umkhiqizo omusha ukuze nje bawufake.Ngaphezu kwalokho, ngenxa yokupakishwa okuklanywe kabusha, ngaphezu kwesigamu sabathengi bashintshe izinhlobo.
Abathengi nabo baya ngokuya bekhathazeka ngokuthi izinto zokupakisha ziyithinta kanjani imvelo.Ngakho-ke abathosi kufanele baqinisekise ukuthi izikhwama zekhofi ziphila ngokuvumelana nokulindelwe ngabathengi kuyilapho beveza ngokunembile ubunikazi bemikhiqizo yabo.
Ngakho-ke, kungakhathaliseki ukuthi benza ukubhala okuncane noma okukhulu, abathosi bazofuna ukuqinisekisa ukuthi imibala, ihluzo, ne-typography esetshenziswa emaphaketheni abo ekhofi iphindaphindwa ngokunembile.
Kunenqwaba yezinqubo zokuphrinta ongakhetha kuzo, ngokuphrinta kwedijithali kube ukuthuthukiswa kwakamuva, ukwenza ukupakishwa kwekhofi okukhangayo nokubukekayo.Ngokuphrinta ezintweni ezigaywa kabusha, amasu okuphrinta edijithali angasebenziseka kalula futhi asebenzayo angasiza ekwehliseni i-carbon footprint ye-roaster.
Kungani ukuphrinta kwekhwalithi ephezulu kubaluleke kangaka?
Amakhasimende namuhla avame ukunikezwa inombolo edidayo yezinketho zomkhiqizo, okufaka phakathi okukhethiwe kwe-ground kanye nobhontshisi wekhofi.
Uma amaklayenti enokuhlukaniswa kwesekhondi ukukhetha ukuthi iyiphi inketho azoyikhetha, ukupakisha kuyindlela ebalulekile yokusetha isevisi ngaphandle kwezimbangi.
Noma kunjalo, ucwaningo lwakamuva luthole ukuthi amakhasimende akwaGen Z abeka phambili ukubukeka ngenkathi ekhetha izinto zesiphuzo.Ikakhulukazi, maningi amathuba okuthi bathenge umkhiqizo onephakeji ekhangayo.
Ishalofu lesitolo elivamile nalo libe nenguquko, lidlulela ngalé kwezitini nodaka ukuze libe idijithali ngokwandayo.Lokhu kusho ukuthi amabhrendi amaningi alwela isabelo semakethe esifanayo uma kuhlanganiswa nenkundla yezokuxhumana kanye nokuthengiswa kwe-inthanethi.
Indlela yokuphrinta ekhethwa yi-roaster ingaba nemiphumela eyahlukene ekupakishweni.Ukuphrinta kwekhwalithi kuqinisekisa ukuthi, kungakhathaliseki ukuthi hlobo luni lwezinto zokupakisha ezisetshenzisiwe, izingxenye zedizayini zizobonakala ngokucacile nokuthi ukupakishwa kuzobonisa ngokufanelekile ubunikazi bomkhiqizo.
Inketho elungile yendlela yokuphrinta izosiza ekudluliseleni umlando wekhofi, ukuphawula kokunambitha, kanye nemiyalo yokuphisa.Lokhu kungasekela amanani ayo futhi kukhuthaze ukuzethemba komkhiqizo nokwethembeka.
Yiziphi izindlela zokuphrinta ezitholakalayo zokuphrinta iphakheji yekhofi?
Ukuze kufakwe ikhofi, i-rotogravure, i-flexographic, i-UV, nokunyathelisa kwedijithali yizindlela ezidume kakhulu zokunyathelisa.
Ukuphrinta kwe-Rotogravure kusebenzisa umshini wokunyathelisa ukuze kufakwe uyinki ngokuqondile kusilinda noma umkhono ogxishwe nge-laser.Ngaphambi kokudedela uyinki endaweni, umshini wokunyathelisa unamaseli awugcina kumimo namaphethini adingekayo ukuze wakhe isithombe.Uyinki ube ususulwa ezindaweni ezingadingi umbala ngensingo.
Le ndlela iyathengeka impela ngoba iqondile futhi amasilinda angasetshenziswa kabusha.Ivamise ukuphrinta umbala owodwa ngesikhathi, nokho.Ngenxa yokuthi amasilinda ahlukene ayadingeka kumbala ngamunye, kuwukutshalwa kwezimali okumba eqolo kokuphrinta okufushane.
Kusukela ngawo-1960, amapuleti okuphrinta aguquguqukayo asetshenziselwe ukuphrinta kwe-flexographic, okuhlanganisa ukudlulisa uyinki endaweni ephakanyisiwe yepuleti ngaphambi kokuyicindezela ngokumelene nezinto zokupakisha.
Ukuphrinta kwe-Flexographic kunembile kakhulu futhi kuyanwebeka njengoba amapuleti amaningi angasetshenziswa ukwengeza imibala ehlukene.
Noma kunjalo, ukusetha iphrinta ye-flaxographic kungase kuthathe isikhathi, kuyenze ingakufanelekeli ukuphrinta okufushane noma lokho okumele kuqedwe ngokushesha.Isebenza kahle ekufakweni okuqondile okunombhalo omncane kanye nemibala emibili noma emithathu kuphela edingekayo.
Njengenye indlela, ukuphrinta kwe-UV kuhilela ukungeza uyinki omiswe ngokushesha ezindaweni usebenzisa amaphrinta e-LED.Ngemva kwalokho, izincibilikisi zikayinki zahwamuka ngomshini kusetshenziswa ukukhanya kwe-UV. Ingakwazi futhi ukuphrinta ngombala ogcwele, isebenzise oyinki abavumelana nemvelo, futhi iphrinte ezindaweni ezihlukahlukene.Kubalulekile ukukhumbula ukuthi oyinki be-UV banezindleko ezinkulu zokuqalisa.
Ukuphrinta kwedijithali kuyintuthuko yakamuva kakhulu ezindleleni zokupakisha zokupakisha.Lokhu kuhlanganisa ukuphrinta umbhalo kanye nezithombe ngokuqondile ezindaweni kusetshenziswa imishini yokunyathelisa yedijithali.Njengoba kusetshenziswa amafayela edijithali afana nama-PDF esikhundleni samapuleti, lokhu kuyafezwa.
Ukuphrinta kwedijithali kuyathengeka, kutholakala ngokufunwa, futhi kulula ukwenza ngendlela oyifisayo.Ngaphezu kwalokho, ubuchwepheshe bunganciphisa umthelela wemvelo uma kuqhathaniswa nezindlela zokuphrinta ze-Flexographic kanye ne-rotogravure ngama-80%.
Ingabe ukuphrinta kwedijithali kuyindlela engcono kakhulu nenembe kakhulu?
Izinzuzo zokuphrinta kwedijithali ngaphezu kwezinye izinhlobo zokuphrinta ziholele ekwenyukeni okukhulu kokuthandwa kwakho.
Njengoba izimali zokucwaninga nokuthuthukiswa zitshalwe ngokuhamba kwesikhathi, seziyatholakala futhi azibizi.Ukwengeza, ngenxa yokuthembela kwayo kubuchwepheshe, manje sekulula ukuthi amabhizinisi alinganisele izindleko zangaphambili zokuphrinta okwenziwa ngokuya ngezindleko ezinkulu, ukusetha, ukusetshenziswa kwamandla, kanye nabasebenzi.
Isidingo sokuphrinta kwedijithali sakhula ngenxa yobhubhane lwe-Covid-19.Amaketango okusabalalisa kanye nempahla aye amiswa ngesikhathi sokuvalwa kwezindawo eziningana emhlabeni jikelele.
Lokhu kubangele ngokungenakuvinjelwa ukushoda kwemikhiqizo, ukukhuphuka kwentengo, kanye nokubambezeleka kokulethwa, okwavula indlela yokuphrinta kwedijithali kanye nezikhathi zakhona zokushintsha ngokushesha.
Ukuduma kokupakishwa okuguquguqukayo okungamelana nezinto zokuhamba nokugcinwa kukhule kanye nokuthengiswa kwe-e-commerce.Ukwengeza, lokhu kukhuphule ukwamukelwa kokuphrinta kwedijithali.
Nakuba izinto ezishiwo ngenhla zibalulekile, abathosi bangase banqume ukutshala imali ngokusekelwe kwikhwalithi yokuphrinta kwedijithali.
Noma yimuphi umbala odingekayo ungafaniswa nokuphrinta kwedijithali ngoba uhlanganisa imibala emine eyinhloko ye-cyan, i-magenta, ephuzi, nemnyama.Ukwengeza, inomthamo omkhulu we-toner wesikhombisa wokumbozwa kombala okuthuthukisiwe.
Ngokusetshenziswa kwe-spectrophotometer engaphakathi komugqa, i-automation yombala nayo iyisici esivamile samaphrinta edijithali.Isibonelo, oyinki basetshenziswa kusetshenziswa ubuchwepheshe obuwuketshezi be-electrophotographic kusetshenziswa amadivayisi afana ne-HP Indigo 25K Digital Press.
Ama-roasters afuna indlela yokuphrinta yekhwalithi ephezulu kakhulu angase afune ukucabanga ngokutshala imali ekuphrinteni kwedijithali.Bangase basebenzisane nochwepheshe bokuphrinta okukhethekile kwephakheji yekhofi ukuze bathole imiphumela engcono kakhulu.
I-CYANPAK iyakwazi ukwanelisa izidingo ze-roaster ezishintsha ngokushesha zezinhlobo ezahlukene zokupakishwa kwekhofi esimeme, njengezikhwama ezivundisiwe nezigaywa kabusha, sibonga utshalomali lwethu ku-HP Indigo 25K Digital Press.
Lokhu kusho ukuthi singakwazi ukwamukela ama-oda amancane aphansi (ama-MOQ) ngesikhathi sokushintsha amahora angama-40 kanye nesikhathi sokuthunyelwa sosuku.
Ukwengeza, singase sifake amakhodi e-QR, umbhalo, noma isithombe kumalebula kuyilapho siphrinta izikhwama zekhofi ngokwezifiso, okwehlisa inani lezinto ezidingekayo ukuze kunyatheliswe futhi kwehlise intengo yokupakisha.Singakwazi ukusekela ama-roasters ukuze aqhubeke enikeza imikhiqizo evumelana nemvelo kumakhasimende ngaphandle kokudela ikhwalithi yezingxenye noma ubuhle.
Isikhathi sokuthumela: Dec-02-2022